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Founders

Company

Livio Radio

3136 Hilton
Ferndale, MI 48220

Jake Sigal

What educational, entrepreneurial or business development programs, if any, have you taken advantage of?
SBA SCORE, MI-SBTC, Ann Arbor SPARK "Mix and Mingle", Microsoft BizSpark,

Who was your first customer and where did you find them?
Mitek, a Canadian Distributor that sells into Canadian retailers.

Where did you find your first employee?
My prior boss and mentor.

Have you promoted an intern to employee status, and if so how many times have you done it?
Sort of, our marketing intern is now a junior marketing associate, not an employee yet because he's still in school.

Where have you turned to find capital to grow your company and which institutions have provided it?
Beringea, Michigan's largest venture capital firm, which is based in Farmington Hills.

Your start-up could set up shop anywhere in the world, but you choose Ferndale. Why?
Ferndale's a cool and hip scene. As a resident, I set up the office here so I could ride my bike to work.

Metro Detroit has a rich musical heritage that still produces superstar acts across several genres of music. Do you think the region takes full advantage of its musical assets or even properly appreciates them? Could it do a better job of leveraging its past and present musical reputation?
I'm not the expert in that arena, but I do love electronic music and Detroit is as good as anywhere I've lived or been. Paxahau does an amazing job with the Movement festival. Jason Huvaere's hard work shows because his show is getting bigger and better every year. Livio sponsored this year's festival to help create more awareness to our national Livio community.

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